November 29, 2018
Branding // The Commodore Inn on Cape Cod
The Commodore Inn was in need of an update that would modernize its outdated logo and appeal to a changing clientele. Since they acquired the property in 2017, the McNamaras have made wonderful updates to the Inn and its amenities. In addition to their inviting accommodations, they now offer a beachside bar and venue availability. With their expanded services, The Commodore Inn needed a fresh rebrand to attract their changing clientele.
The icon is the real star of this brand design: it combines the brand monogram with an anchor graphic—a compact, clever solve for the brand. A simple design was so important for this brand. Since The Commodore offers a variety of services, they needed something clean and versatile—an icon that could apply not just to the inn… but also to the restaurant and venue clients.
Overall, this brand design feels fitting with The Commodore’s motto: Comfortable yet Refined.
Take a look below and let us know what you think!
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