June 9, 2019
This colorful, personality-packed brand is EVERYTHING!
Megan was so much fun to work with for countless reasons… when I asked what her vision was for her new brand, she said:
Megan brings joy and color and FUN into floral design. Her creative ideas are unsurpassed, and there’s no hiding the passion in her work. This girl is insanely talented (and she was even recognized as the Team Flower Designer of the Year!). She truly believes in her motto: flowers for all.
And did I mention Megan was actually the floral designer for my wedding?! Back in 2016, this color queen worked with the basic desires of my neutral-lovin’ heart and turned them into my dream come true.
For this project, our goal was to bring Megan’s signature personality to life—attracting clients who are (in Megan’s words) cooler-than-cool (you’ll know what she means if you just answered “ice cold!” in your head!).
I designed a bouncy, bubbly logo with a moving baseline and jaunty personality. Paired with a cool serif font, it gives off that playful vibe Megan was looking for. The logo variations offer flexibility in every format—including a custom-lettered “Dallas, Texas” in a few instances.
For such a fun brand, there’s no way I could leave it at just that. We added all KINDS of brand elements to build out a full brand toolkit for Jubilee Flower Co. The new brand includes:
– Custom flower girl illustration (this may my fav part of the brand!)
– Custom-lettered spot words: girl magic, heart this, and ooh la la
– Custom dog portrait illustrations (we couldn’t leave Luna and Jupiter out!)
– Custom flower doodles
– Girl Magic T-Shirt Designs
– Animated gifs
– Brand Patterns
And that doesn’t even begin to cover Jubilee Flower Co.’s new website! Y’all this website is what Showit was made for. We were able to incorporate so many personal touches: a distinctive brand personality, accented by hidden gems guaranteed to seal the deal with potential clients. Wanna check out some of these features?
… and more!
Last but not least… I have to give Megan a shout-out for being so wonderfully prepared for launch. This girl went out of her way to book a branded photo shoot (thanks to the talented Melissa Claire Photography!) AND a branded video. Her copy was well-written, personality-packed, and organized effortlessly for me. She even captured custom flower-bloom launch countdown graphics!
Megan, you were a DREAM client. Your boundless creativity, fun personality, and genuine kindness made every minute of this project a joy for me… and I know it will be a joy for your future clients to experience the new brand!
Your message has been sent.
we will be in touch soon!