How to Make Your Emails Look Beautiful, Branded, & Polished

I pour my heart and my best content into my email list—it’s where I share free resources like the Build Your Brand Workbook. I consider it a privilege to be invited into your inbox, and I love to engage in real conversations with you when you hit reply.

One of the most common questions I receive after sending each email is: How did you make this email look so pretty?!

It’s a simple answer: Flodesk!

I use Flodesk to manage my email list, send you free downloads, and automate email workflow sequences that run in the background of my business.

There are plenty of reasons to love Flodesk, but first and foremost is the aesthetic. Flodesk makes it so easy to design beautiful, polished, professional-looking emails.

They have a thoughtfully curated template library, with various layouts for text, images, and columns. The font is completely customizable, and you can even save your brand color palette to keep everything consistent. With Flodesk, it’s almost impossible to send an ugly email!

Features I love:

• Easy to Use Interface
• Automated Workflows
• Statistics / Reporting
• Beautiful Email Template Library
• Gorgeous Font Selections
• Color Coded Segment Folders (color coding = speaking my love language)

Why I recommend it:

I’ve used other email platforms before, and here’s the thing: they just weren’t fun to use. I dreaded sending emails because they would take too long to format—and in the end, they never looked as good as I wanted them to anyway.

The best email platform is the one you’ll actually use.

For me, Flodesk is so beautiful and user-friendly that I actually enjoy formatting emails. Color-coded segment folders. Gorgeous templates. No ugly code!

I use my email list more consistently, and I’ve been able to set up automated workflows that serve my subscribers with helpful content even when I’m not actively sending messages.

Since I started using Flodesk, I’ve tripled my email list subscribers… and the list is constantly growing!

In a visual industry, it’s important for my communications to feel aligned with my brand. Plain emails might get the job done in other industries, but as a creative professional… it’s important for my brand to feel cohesive and polished at every touchpoint.

Flodesk allows me to provide a better experience for the people on my list. And at the end of the day, that’s what it’s all about: serving well.

—

What you should know: Flodesk is not as robust as ConvertKit. If you are managing a big email list (10,000+ subscribers) with extensive tagging, this might not be the platform for you right now. That being said… Flodesk is still growing, and I have a feeling they’ll continue to roll out new features over time! 😉

Give Flodesk a try for 50% off

Thinking about using Flodesk? < Use this link for 50% off! I have a feeling you’ll fall in love with its easy-to-navigate interface and beautiful design features. Give it a try and let me know what you think!