Today’s brand reveal is for a family and wedding photographer who embraces authentic moments and beautiful natural light. Taylor Davis‘s aesthetic is organic and feminine—with a focus on real emotion and joyful moments.
As her business has grown, Taylor has honed in on the style and services that truly represent her brand. Her existing logo didn’t match the maturity she had reached within her business; she was in need of elevated brand visuals to suit her refined work. She was looking for a sophisticated script and botanical elements to give her logo a more grown-up look… and we landed on such a pretty design!
A loose calligraphic script set the tone for Taylor Davis’s new brand. The lettering conveys a playful yet refined look—just like Taylor’s beautiful photography. An organic leaf illustration tied the whole look together.