February 13, 2018
Get ready to pop the bubbly for Enkindle: a coaching, media, and lifestyle brand for creative entrepreneurs.
The three lovely ladies behind the brand – Rach, Jess, and Sara – have a deep passion for sharing authentic stories with vulnerability and courage. They aren’t afraid to be bold; to dive into the hard topics and heartfelt stories that make us real.
Enkindle has such a purposeful heart. The brand needed a visual identity that could capture the bold authenticity behind it. I had the honor of crafting that brand for Enkindle, and I’m so thrilled to unveil it today (on Galentine’s Day, no less! What could be more fitting?)
We crafted a boldly feminine brand, designed for impact and versatility. A punchy color palette captures this brand’s personality with fearlessness and warmth. The logo itself is strong, modern, and adaptable – giving the Enkindle brand a powerful foundation that can easily adapt as the brand expands. A touch of custom lettering puts on a memorable touch: follow your fire.
With such a personality-packed brand, we couldn’t stop there… We created custom graphics to suit the Enkindle brand from start to finish. The hand-drawn graphic elements lend a personal touch to the overall brand: matchsticks, a campfire, wine bottle, and sparkles. We also added spot calligraphy keywords for the Enkindle girls to use throughout their online and print media. My goal was to provide Enkindle with a head-to-toe visual identity that brought their heartfelt and courageous personality to life.
It was such a pleasure to work with Rach, Jess, and Sara on this project. Their undeniable personality and mission for authenticity are guaranteed to make an impact on this industry. This is why I love developing brand design for creatives. I can’t wait to see how Enkindle takes the world by storm!
Pull up a chair and get cozy, because this design is equal parts heartfelt and #girlboss. You’re going to love every inch of this bold feminine brand!
Your message has been sent.
we will be in touch soon!